How to Implement an Engaging Content Marketing Plan for the Finance Industry

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SEW Daily July 10, 2014  RSS  Like  Follow How to Implement an Engaging Content Marketing Plan for the Finance Industry July 10, 2014 - How many times have you heard that finances are dull and boring and no one wants to read about them? Wrong. It doesn't have to be that way. Here's how to create engaging content surrounding the financial industry. Pratik Dholakiya  |  Print version 4 Ways to Maximize Agency Relationships July 10, 2014 - Generating positive returns and getting things done should be motivation for brands and agencies. Ensuring this happens involves effort from both sides. Sometimes a little relationship maintenance is needed to take things to the next level. Brad Miller  |  Print version Influential Twitter Accounts Indexed More in Google [Research] July 10, 2014 - Stone Temple Consulting released findings of research today that showed indexation of Twitter pages was low in Google search results overall, but that influential Twitter accounts with specific types of tweets were indexed more. Jessica Lee  |  Print version Publisher Guide for Adding Custom Variables in Google Tag Manager July 9, 2014 - This detailed step-by-step guide will teach you how to install publisher-centered Google Analytics custom variables using Google Tag Manager. Here's how to install the Category, Content Type, Publication Date, and Author customer variables. Charlene Dipaola  |  Print version How to Diversify Your PPC Campaigns – and Your Skill Sets at the Same Time July 9, 2014 - If you push to learn and test new ideas, you will diversify your campaigns, which will help your overall performance. But through this process you will grow as a campaign manager as you expand your knowledge and experience. Here's how to get started. Joseph Kerschbaum  |  Print version Mobile Site Configuration 101: How to Choose July 9, 2014 - If you aren't doing mobile, your site will be left behind in the search results. Here's how to decide which type of configuration to use for your mobile site (responsive, dynamic, or redirection to mobile URLs) and avoid common obstacles. Jim Yu  |  Print version   Webinars Upcoming Events How to Adapt to the Changing Landscape of Keyword Searches Wednesday, July 23, 2014 1:00pm ET ClickZ Live Hong Kong August 5-7, 2014 ClickZ Live San Francisco August 11-14, 2014 ClickZ Live Chicago November 3-6, 2014 ClickZ Live Bangkok November 12, 2014 ClickZ Live Singapore Dec 2-4, 2014 Featured Jobs White Papers Financial Writer/Content Editor Financial Writer/Content Editor (The Sovereign Society) - Delray Beach - Dent Research, a growing financial publishing firm which provides cutting edge economic and... SEO Manager SEO Manager (Red Spot Interactive) - Jupiter - Due to  Red Spot Interactive's continued product and client successes, Red Spot Interactive is undergoing an... Accountant Accountant (Agora Publishing) - Baltimore - Agora, Inc. an international publishing company located in the historical Mount Vernon district of Baltimore City is... How to lntroduce Customer Lifetime Value into Online Advertising Optimization Marin Software - Jul 9, 2014 An Introduction to Marketing Attribution: Selecting the Right model for Search, Display & Social Advertising Marin Software - Jul 9, 2014 Data Big and Small: Making Each Work for Digital Marketing, Sylvia Ng ClickZ Live - May 13, 2014 Optimizing Your Digital Marketing Spend through Multi-Channel Attribution, Nick Necsulescu ClickZ Live - May 14, 2014

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