3 Ways to Help Prioritize Your SEO Efforts

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SEW Daily July 17, 2014  RSS  Like  Follow 3 Ways to Help Prioritize Your SEO Efforts July 17, 2014 - On any given day, you're prioritizing keywords, tactics, outreach, clients, meetings, and even metrics. Prioritization can be a game changer. The most successful SEOs are the ones who've mastered it. Here's how you can, too. Erin Everhart  |  Print version Top 10 Skills That Separate Real UX Designers from Wannabes July 17, 2014 - With the flood of ill-trained people claiming to be user experience (UX) designers, how do you know if you are hiring a UX snake oil salesman or a true UX expert? The best UX experts in the world all share these characteristics and abilities. Larry Marine  |  Print version 5 Takeaways From the World Cup for Global Search Marketers July 17, 2014 - How to identify your goals ahead of time by setting clear objectives to drive traffic to your site, gain brand exposure and interactivity through social, and determine who will stick around and become your customers when the event is all over. Michael Bonfils  |  Print version New Google Mobile Alert: Websites Using Flash May Not Work on Your Device July 17, 2014 - Google now warns mobile searchers when it detects pages that may not work on their devices (e.g., sites made with Flash). Google has shared resources for developers that will enable them to build websites that work for all devices. Ashley Zeckman  |  Print version New robots.txt Tester Launches in Google Webmaster Tools July 16, 2014 - The robots.txt testing tool in Google Webmaster Tools has just received an update to highlight errors causing Google not to crawl pages on your website, let you edit your file, test if URLs are blocked, and also view older robots.txt file versions. Danny Goodwin  |  Print version Mobile: 34% of Organic Search, 42% of Social Traffic in Q2 [Report] July 16, 2014 - RKG released its digital marketing report for Q2 2014 and found organic traffic comprised 31 percent of all website visits in Q2, and mobile traffic grew to make up 34 percent of those visits. Meanwhile, 42 percent of social visits came from mobile. Jessica Lee  |  Print version Google AdWords Express App Now Available July 16, 2014 - Google has launched a new app for AdWords Express, the product designed to simplify search advertising for small businesses. In addition, Google is giving those advertisers better geotargeting to let them choose where their ads appear. Danny Goodwin  |  Print version Google Shopping Adds New Tools for Merchants: Bulk Uploads, AdWords Editor July 16, 2014 - Advertisers can download product reports, edit bids, keywords, ad groups, ads, and destination URLs, and import changes using bulk uploads. Also, you can now use AdWords Editor to edit bids and destination URLs for specific products. Mary Weinstein  |  Print version You've Been Hit by Penguin! Should You Start Over or Try to Recover? July 16, 2014 - If you've been affected by Google's Penguin algorithm, the results can sometimes be devastating. Can your site ever recover, or does it make more sense to just scrap the site and start with a new one? This post will help you decide. Marie Haynes  |  Print version Guide to Google Analytics Demographics Reports: Age, Gender & Interests July 16, 2014 - We now have some very powerful data at our fingertips to help us understand our website audience much better. Here's how you can use the Google Analytics Demographics reports to make some great data-driven improvements to your website. Anna Lewis  |  Print version Improve Your AdWords Performance With These 3 Google Analytics Reports July 16, 2014 - You can apply the Location, Devices, and Landing Pages reports in Google Analytics to your AdWords accounts to improve the performance of your campaigns. Here's where to find these three reports and how to maximize their value. Lisa Raehsler  |  Print version Germany to Treat Google Like a Public Utility? July 16, 2014 - German officials are planning to clip the wings of tech giants such as Google through heavier regulation. The country's Federal Cartel Office would be given powers to curtail Google's influence, were it decided that it had got too big for its boots. Chris Merriman  |  Print version   Webinars Upcoming Events How to Adapt to the Changing Landscape of Keyword Searches Wednesday, July 23, 2014 1:00pm ET ClickZ Live Hong Kong August 5-7, 2014 ClickZ Live San Francisco August 11-14, 2014 SES Denver October 16, 2014 ClickZ Live Chicago November 3-6, 2014 ClickZ Live Bangkok November 12, 2014 Featured Jobs White Papers Interactive Product Manager Interactive Product Manager (Western Governors University) - Salt Lake City - Western Governors University, one of the 20 largest universities in the U.S. and the... SEO Senior Analyst SEO Senior Analyst (University of Phoenix (Apollo Education Group)) - San Francisco - SEO Senior Analyst   Position Summary   Want to... Senior Analyst / Manager, Optimization & Innovation Senior Analyst / Manager, Optimization & Innovation (Kepler Group LLC) - New York - As an Optimization & Innovation Senior Analyst at Kepler Group, you will be on... Creating, Managing and Optimizing Your Paid Media, Lisa Raehsler SES - Jul 14, 2014 How to lntroduce Customer Lifetime Value into Online Advertising Optimization Marin Software - Jul 9, 2014 Analytics, SEO, and Traffic Projections, Tom Roseberry SES - Jul 14, 2014 Content Marketing and Link Building Management: How to Avoid and Recover from Google Panda, Penguin and the Penalties, Erin Everhart SES - Jul 14, 2014

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