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Wednesday, 9 April 2014

The Future of Link Building: 5 Important Messages

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SEW Daily April  9, 2014
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The Future of Link Building: 5 Important Messages The Future of Link Building: 5 Important Messages
April 9, 2014 - Links are still at the core of Google's search algorithm, which means they are still a top SEO priority. And while link building can supercharge your content marketing efforts, you can still build links even if you don't have great content.
Jon Ball  |  Print version
The 4 Most Interesting Features in Google Shopping Campaigns The 4 Most Interesting Features in Google Shopping Campaigns
April 9, 2014 - There is a lot to like about the switch from the current PLA format to the new Google Shopping Campaigns. Here are the four most compelling new features Google is rolling out, and how they will benefit retailers going forward.
Dave Schwartz  |  Print version
The Art of SEO Direction The Art of SEO Direction
April 9, 2014 - In SEO, where you're moving to and when you get there is a matter of perspective, timing, vision, and action. With planning and patience, you will discover that, despite big challenges, what you always thought might be possible, actual could be.
Jennifer Van Iderstyne  |  Print version
A Very Mild Case of Google Penguin? A Very Mild Case of Google Penguin?
April 8, 2014 - Not every site is impacted the same way by Penguin, Google's algorithm that targets spammy link building tactics. On Twitter, Google's Matt Cutts told one webmaster to continue doing backlink cleanup, as the site has a "very mild case of Penguin."
Jennifer Slegg  |  Print version
73% Lose Trust in Brands Due to Inaccurate Local Business Listings [Survey] 73% Lose Trust in Brands Due to Inaccurate Local Business Listings [Survey]
April 8, 2014 - The majority of consumers (73 percent) say they lose trust in the local business when it happens. And 67 percent say the same if they get lost due to faulty location information. This, according to recent survey data released by Placeable.
Jessica Lee  |  Print version
Google Takes Down 7 Japanese Link Networks Google Takes Down 7 Japanese Link Networks
April 8, 2014 - Japan is the latest country publicized as being hit with the link network penalties by Google. Matt Cutts announced early this morning on Twitter that the web spam team in Japan has taken action against seven link networks over the last few months.
Jennifer Slegg  |  Print version
Are Guest Blogs Forked? Are Guest Blogs Forked?
April 8, 2014 - The last couple of weeks have given rise to a lot of cussing and discussing, regarding penalties levied against sites on both ends of the guest blog spectrum. Here are a few things that should help keep you safe from a guest blogging-related penalty.
Doc Sheldon  |  Print version
18 Must-Have Paid Tools for PPC Success 18 Must-Have Paid Tools for PPC Success
April 8, 2014 - Sometimes free tools aren't enough. In enterprise PPC, or for tougher tasks like landing page optimization, paid tools are necessary to make an impact – here are 18 tools that will pay for themselves many times over in improved results.
Melissa Mackey  |  Print version
'No-Links Ranking' – The Battle for Better Organic SERPs 'No-Links Ranking' – The Battle for Better Organic SERPs
April 8, 2014 - Is it possible links will no longer be a ranking factor in the future? Yandex no longer takes links into consideration as a ranking factor. Google has flirted with the idea. What would the SEO landscape look like without links as a ranking metric?
Razvan Gavrilas  |  Print version
 
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