SEO Updates

Tuesday, 8 April 2014

Are Guest Blogs Forked?

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SearchEngineWatch.com
SEW Daily April  8, 2014
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Are Guest Blogs Forked? Are Guest Blogs Forked?
April 8, 2014 - The last couple of weeks have given rise to a lot of cussing and discussing, regarding penalties levied against sites on both ends of the guest blog spectrum. Here are a few things that should help keep you safe from a guest blogging-related penalty.
Doc Sheldon  |  Print version
18 Must-Have Paid Tools for PPC Success 18 Must-Have Paid Tools for PPC Success
April 8, 2014 - Sometimes free tools aren't enough. In enterprise PPC, or for tougher tasks like landing page optimization, paid tools are necessary to make an impact – here are 18 tools that will pay for themselves many times over in improved results.
Melissa Mackey  |  Print version
'No-Links Ranking' – The Battle for Better Organic SERPs 'No-Links Ranking' – The Battle for Better Organic SERPs
April 8, 2014 - Is it possible links will no longer be a ranking factor in the future? Yandex no longer takes links into consideration as a ranking factor. Google has flirted with the idea. What would the SEO landscape look like without links as a ranking metric?
Razvan Gavrilas  |  Print version
U.S. Search Awards 2014 Nominations Now Open U.S. Search Awards 2014 Nominations Now Open
April 7, 2014 - No doubt ready to top what was an impressive inaugural event, the U.S. Search Awards will return during Pubcon this year to honor the top campaigns, software, teams, and individuals in search marketing. Nominations open today and close July 18.
Danny Goodwin  |  Print version
Google: 'How-To' Tax Searches Increase 37% Since 2012 Google: 'How-To' Tax Searches Increase 37% Since 2012
April 7, 2014 - Google released data about search trends for the 2014 tax season today, which showed "how-to" tax-related searches were up a significant amount since 2012, and YouTube as a favorite for tax payers to retrieve that information.
Jessica Lee  |  Print version
Google Expands App Indexing Google Expands App Indexing
April 7, 2014 - Google in December began showing content from Android apps by including a link directly to the app. Google is now expanding the number of apps that are utilizing this search technology, with an additional 24 apps, including Pinterest, AOL, and more.
Jennifer Slegg  |  Print version
A Lesson in Social Espionage: How to Dissect a Competitor's Social Strategy A Lesson in Social Espionage: How to Dissect a Competitor's Social Strategy
April 7, 2014 - Gain valuable insights about an industry, a company, or a competitor by carefully dissecting their social activity. In this example, the personal care brand Dove, the following exercises, using only public data, took about 3 hours to complete.
Uri Bar-Joseph  |  Print version
40+ Tools & Tips to Execute a Winning Content Strategy 40+ Tools & Tips to Execute a Winning Content Strategy
April 7, 2014 - There really is no excuse for poor content in 2014. Content marketing and content strategy is an important piece of any digital marketing campaign. Doing it properly requires a disciplined approach, some great tools, and a meaningful investment.
Chuck Price  |  Print version
Influence the Influencers: The Magic of Co-Created Social Content Influence the Influencers: The Magic of Co-Created Social Content
April 7, 2014 - The biggest barrier to effective content marketing? Cutting through all of the noise online. Here's how to identify, romance and engage influencers to co-create and promote incredible content that delivers for your audience and your brand.
Michelle Stinson-Ross  |  Print version
 
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