SEO Updates

Tuesday, 15 April 2014

A Very Comprehensive Guide to Ecommerce SEO and The Right Way to Build Links - Moz Top 10

View this email in your browser. - March 2014, Issue 2

The Moz Top 10

We have some outstanding content for you in this issue! There are suggestions on how to research and create content that truly targets your intended audiences, tips on reducing visitor confusion while increasing conversions, a guide to switching to Universal Analytics, a comprehensive guide for SEO ecommerce and more. You won't want to miss a thing.

How You Can Create Content that Generates 40,000 Targeted Visitors

This article has some nitty-gritty tips that you most likely haven't heard before. It's really a go-to guide for creating content that will work for you, both in the short and the long term.


The Totally Mathematical Reason Why Social Matters to SEO

Social signals are not part of Google's search algorithm, so why do they appear to improve rankings? AJ Kohn explains what you need to know about social shares, correlation, and conversion.


Why Is Facebook Page Reach Decreasing? More Competition and Limited Attention

If you have ever wondered how Facebook sorts its feed, this is the article for you. Find out why your reach is decreasing and why feed health is a top priority.


Is Too Much Choice Killing Your Conversion Rates? [Case Studies]

We are all focused on conversions, but what if we are doing too much and overwhelming our visitors? This article has case studies that can show you why less is more (and actually better).


10 Charts that Are Changing the Way We Measure Content

Determining if your content is effective with your audience can be very difficult. Check out these ten charts before you settle on specific metrics for your content's success.


The Rules of Link Building

Cyrus Shepard goes over what you should and shouldn't do, and also has some great advice for link building best practices that will apply as well tomorrow as they do today.


Universal Analytics: Switching to the Next Version of Google Analytics

Google's Universal Analytics is now in beta, and the new information that comes with it will be great, but changing over isn't simple. Use this step-by-step guide to make the process easier.


SEO for Ecommerce: A Comprehensive Guide

Adam Audette explains what you need to know for effective ecommerce, including technical SEO, content, social media, reporting, analytics, and much more. This is a must-see for all SEOs.


The Advanced Guide to StumbleUpon Marketing

If you do things right, StumbleUpon can be a very effective tool for helping you reach your targeted audiences. This detailed guide will walk you through exactly what to do and how to do it.


Why Great Marketers Must Be Great Skeptics

Marketing is difficult, and if you don't have some skepticism you could end up making bad choices. In this presentation, Rand talks about the right kind of skepticism, and how asking the right questions can really drive success.


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