4 Tips to Breathe New Life Into Your Paid Search Campaigns

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SEW Daily April  4, 2014  RSS  Like  Follow 4 Tips to Breathe New Life Into Your Paid Search Campaigns April 4, 2014 - With new ad features, enhanced campaigns, and the evolution of search behavior, many advertisers are struggling to see performance results like they have experienced in the past. If you fall into that category, don't fret. It's just time to reset. Crystal Santos  |  Print version How to Schedule Photo Tweets That Expand in the Twitter Feed April 4, 2014 - There’s a way to schedule photo tweets on Twitter so that the image will auto-expand like a direct upload. The trick is doing it through the native scheduling client. Here’s how you schedule a photo tweet from the native Twitter client. Travis Bernard  |  Print version How to Remove a Penalty for Unnatural Outbound Links April 3, 2014 - It can be quite distressing when you see a notification of a manual action in your Google webmaster tools account. But by taking prompt action and working hard to resolve the issue you will soon find traffic will return quite quickly. Chris Dyson  |  Print version 6 Objectives When Creating New Content Assets April 3, 2014 - What is all of this content you're creating supposed to do? Content should be strategic and aimed at a specific use-case. Here are six objectives to push for to help you see value from the content you're creating. Lisa Barone  |  Print version Google Madness: The Elite Eight of Google+ Local Tips April 3, 2014 - Google+ can be powerful for brands and businesses, but also can be quite confusing. Whether you're stuck with an old Google+ Places page or have the updated Google+ Business page, you can use these tips for Google+ Local listing optimization. Adam Dorfman  |  Print version Matt Cutts on How Google Tests Its Algorithms April 3, 2014 - Have you ever been curious about how Google decides which algorithm is better than another, when they're pushing out one of the many tweaks they do weekly? Google's Matt Cutts spills the beans on how the search team actually does it. Jennifer Slegg  |  Print version   Webinars Upcoming Events Harness Predictive Power for Personalized Customer Experiences March 19, 2014 1:00pm ET ClickZ Live Toronto May 14-16, 2014 ClickZ Live Shanghai May 27-29, 2014 ClickZ Live Hong Kong August 5-7, 2014 ClickZ Live San Francisco August 11-14, 2014 ClickZ Live Chicago November 3-6, 2014 Featured Jobs White Papers Email/Web Production Specialist (immediate opening) Email/Web Production Specialist (immediate opening) (Money Map Press) - Baltimore - Money Map Press is looking for a resourceful self-starter with at least 1 year of... Sales Representative Sales Representative (Money Map Press) - Baltimore - If you can explain the difference between the Dow and the S&P 500, know how to treat customers with respect,... Web Developer Web Developer (Agora Financial ) - Baltimore - Baltimore-based Independent publisher, Agora Financial, is looking for a highly intelligent in-house developer that... 2014 Digital Marketing Trends: Big Campaign Wins, Benu Aggarwal ClickZ Live - Mar 31, 2014 Ad Optimization in Multi-Channel Digital Advertising, Dean Skonieczny ClickZ Live - Mar 31, 2014 Ad Optimization in Multi-Channel Digital Advertising, Matt Eichner ClickZ Live - Mar 31, 2014 B2B Case Study - Ties, Tensions, & Reality of eBiz Integration, David Gray ClickZ Live - Mar 31, 2014

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