SEO Updates

Thursday, 23 January 2014

What is Duplicate Content?

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SearchEngineWatch.com
SEW Daily January 23, 2014
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What is Duplicate Content? What is Duplicate Content?
January 23, 2014 - Duplicate content comes in many forms on the web, and each one can negatively impact your SEO efforts. Here are the most common types of duplicate content, how it can impact your site's search rankings, and how to fix duplication issues.
Dave Davies  |  Print version
How to Integrate Content Marketing – Your Path to ROI How to Integrate Content Marketing – Your Path to ROI
January 23, 2014 - By integrating your content marketing with all the other elements of your marketing, sales, and branding processes, your content will have a much wider appeal, more visibility, and deliver greater results and benefits. Here's how to make it work.
Brad Miller  |  Print version
New Google Shopping Overview & 4 New Tools New Google Shopping Overview & 4 New Tools
January 23, 2014 - Google Shopping's latest campaigns structure changes the already significant paid Product Ads on Google Shopping completely. Google Product Listing Ad (PLA) structure and management is changing fundamentally. Are you ready?
Mary Weinstein  |  Print version
How Do You Stack Up Against Top Brands on Twitter? [Study] How Do You Stack Up Against Top Brands on Twitter? [Study]
January 22, 2014 - Social analytics company Simply Measured analyzed 200 companies, both big and small, to see what they were up to on Twitter, including looking at average follower size, quarterly growth, and engagement levels. Here are some top findings.
Jessica Lee  |  Print version
Matt Cutts Says 'Stop' Guest Blogging for SEO: Here's Everything You Need to Know Matt Cutts Says 'Stop' Guest Blogging for SEO: Here's Everything You Need to Know
January 22, 2014 - Google's Matt Cutts, in a personal blog post, declared that "guest blogging is done" as an SEO tactic, setting off a firestorm. Here's a full recap of why this happened, how the industry reacted, and what it means for future of guest blogging.
Jennifer Slegg  |  Print version
Employees & Your Brand: How to Reduce the Risk of Reputation Nightmares Employees & Your Brand: How to Reduce the Risk of Reputation Nightmares
January 22, 2014 - Do you know what your employees are saying about you and your company online? Do you have a clear social media policy? Do you do any form of training for your employees? Do you know how to respond to a social media crisis? If not, then read on.
Simon Heseltine  |  Print version
5 Critical Factors for Optimized Mobile PPC Targeting 5 Critical Factors for Optimized Mobile PPC Targeting
January 22, 2014 - Consider reviewing these tactics within your mobile campaigns and making some adjustments to improve your results. If you aren't yet fully invested in mobile PPC, then let these serve as cautionary tale on where there may be some bumps in the road.
Joseph Kerschbaum  |  Print version
iBeacon: Goodbye Showrooming, Hello In-Store Purchase iBeacon: Goodbye Showrooming, Hello In-Store Purchase
January 22, 2014 - Apple's iBeacon, an indoor positioning system that uses the latest version of Bluetooth, holds much promise for mobile advertising and location-based marketing. Here's how retailers and brands can develop a strategy to benefit from this technology.
Rachel Pasqua  |  Print version
 
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