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Tuesday, 12 November 2013

Cyber Monday Optimization Checklist

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SEW Daily November 12, 2013
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Cyber Monday Optimization Checklist Cyber Monday Optimization Checklist
November 12, 2013 - You can still implement these tips to ready your website, drive more visibility, and connect with your target consumer in time for Cyber Monday 2013 and claim your share of the estimated $82 billion that will be spent in online holiday shopping.
Jim Yu  |  Print version
Top Tips for Social PPC Success From the Experts Top Tips for Social PPC Success From the Experts
November 12, 2013 - While there are many similarities between social PPC and search PPC, there are some key differences. If you're struggling to get your head around Facebook, LinkedIn or Twitter PPC, here are some best practices for success from the social PPC pros.
Melissa Mackey  |  Print version
5 New Awesome Features Twitter Would be Crazy Not to Add 5 New Awesome Features Twitter Would be Crazy Not to Add
November 12, 2013 - As Twitter seeks out new revenue streams over the next year, the company should consider adding these hot new features: embedded Slideshares; click to buy; retargeting for promoted tweets; feed control; and basic analytics for basic users.
Uri Bar-Joseph  |  Print version
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Twitter Lead Gen Cards: 3 Keys to B2B Domination [Case Study] Twitter Lead Gen Cards: 3 Keys to B2B Domination [Case Study]
November 11, 2013 - Digital marketing agency Webtrends combined Lead Generation Cards with a custom lead nurture campaign and accelerated its lead gen over a four-week period by nearly 1,000 percent. The campaign improved the agency's cost per lead by 500 percent.
Jessica Lee  |  Print version
5 Analytics Focal Points for Proactive SEO Tacticians 5 Analytics Focal Points for Proactive SEO Tacticians
November 11, 2013 - Surface-level analysis breeds surface-level decisions. You have to use Secondary Dimensions, Filters, and Sorting Types appropriately to identify inefficiencies or SEO issues. Here are a handful of analytical areas you should continually monitor.
Josh McCoy  |  Print version
Make Your Own Keywords Make Your Own Keywords
November 11, 2013 - Trends without query volume are content marketing opportunities. They are business-building opportunities. They are stuff of which money is made. Here are some examples of companies that opted to lead rather than follow and profited as a result.
Andrew Delamarter  |  Print version
New Pinterest, Instagram Advertising Options: 4 Tips for Brands New Pinterest, Instagram Advertising Options: 4 Tips for Brands
November 11, 2013 - Two of the most popular social media destinations, Pinterest and Instagram, have announced the addition of paid advertisements to user's feeds. Here's how advertisers can reach consumers for the first time on these highly trafficked platforms.
Allison Peltz  |  Print version
 
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