8 Reasons Your Reconsideration Request Will Fail

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SEW Daily November 20, 2013  RSS  Like  Follow 8 Reasons Your Reconsideration Request Will Fail November 20, 2013 - Google has made the process of applying for reconsideration of a site very difficult. If you're one of the unlucky ones struggling to get a penalty removed, here are eight common mistakes to avoid to ensure your reconsideration request succeeds. Marie Haynes  |  Print version 8 Video Types to Add to Your Content Marketing November 20, 2013 - With so many different ways to incorporate video into your content marketing, there's no excuse not to. Here are eight video production types and how they can be used to increase awareness, build lead generation, and establish trust with customers. Lisa Barone  |  Print version Google's Matt Cutts: Responsive Design Won't Hurt Your SEO November 20, 2013 - There are fewer SEO drawbacks when using responsive design versus a lightweight mobile version, but a mobile site can work just as well as responsive design, as long as you avoid dividing your PageRank and duplicate content issues. Jennifer Slegg  |  Print version LinkedIn Showcase Pages Let Users Follow Specific Brands, Products November 19, 2013 - LinkedIn has unveiled Showcase Pages, a complement to its now well-known Company Pages, with the important difference that now followers of the brand can interact directly with the specific branch, unit or business they are interested in. Liva Judic  |  Print version Google's Your Money or Your Life Search Quality Ratings: What Webmasters Need to Know November 19, 2013 - Here's what webmasters should do to ensure that if they have a site with pages that could be considered a YMYL page (web pages that can directly influence your money or your life), so that they will be rated highly and follow best SEO practices. Jennifer Slegg  |  Print version Google Pays $17 Million to Settle Apple Safari User Tracking Case November 19, 2013 - Google has agreed to pay a settlement of $17 million to 38 U.S. states in order to end a probe into claims that it deliberately bypassed user privacy settings in Apple’s Safari browser. Google also agreed to never deploy similar tracking code again. Dan Worth  |  Print version Bing Webmaster Tools Connected Pages Let You See Owned Content Search Terms November 19, 2013 - Bing has introduced Connected Pages, a feature that lets you claim your owned content properties (e.g., your Facebook business page, LinkedIn profile, app store pages and other social properties), and see how they're discovered in search. Thom Craver  |  Print version Search Engine Traffic Drives Most Ad Clicks on Websites [Study] November 19, 2013 - Chitika released findings today that showed the click-through rates of ads on websites were highest when visitorscame to that website from the Ask.com engine, with Google trailing behind Bing and Yahoo in fourth position. Jessica Lee  |  Print version 5 YouTube Video Optimization Tips November 19, 2013 - With 100 hours of content uploaded every minute to YouTube, gaining a high number of video views isn't easy. But it's not impossible with the right plan. Here are a few optimization steps you can take to help your video get found, viewed and shared. Guillaume Bouchard  |  Print version How to Hire (and Keep) Digital Marketing Talent in 2014 November 19, 2013 - Executives are unhappy with the skills of digital and social media team talent. A large talent gap is hurting sales, employee retention, and marketing ROI. But all hope isn't gone. Check out these tips on hiring and keeping digital marketing talent. Lisa Buyer  |  Print version SES Conference & Expo Rebrands to ClickZ Live November 19, 2013 - SEW's sister brand, SES Conference & Expo, is undergoing a makeover and rebranding to ClickZ Live. The new conference series will be an extension of ClickZ.com and will incorporate all the many verticals that are available on the online publication. Melanie White  |  Print version 3 Reasons Why SMBs Should Have a Website-First Marketing Strategy November 19, 2013 - Your website represents your brand, engages prospective customers, and converts your traffic into customers. Rather than prioritizing channels that drive traffic, focus on your website first, and build the rest of your marketing strategy around it. Jay Taylor  |  Print version   Webinars Upcoming Events A Whole Slew Of Link Building Strategies December 3, 2013 1:00pm ET / 10:00am PT Well, Hello There: Communicating in Your Customer's Language December 5, 2013 1:00pm ET / 10:00am PT PPC Pause and Reflections for 2013 December 12, 2013 1:00pm ET / 10:00am PT SES Singapore December 2-4, 2013 SES London February 10-13, 2014 SES Jakarta March 19, 2014 ClickZ Live New York Mar 31-Apr 3, 2014 ClickZ Live San Francisco August 11-14, 2014 Featured Jobs White Papers Pay-Per-Click Marketing Specialist Pay-Per-Click Marketing Specialist (VONT) - Westbrook - VONT is seeking an experienced PPC Marketing Specialist to join our growing team on-site in our Westbrook,... Editorial and Search Strategist Editorial and Search Strategist (Autodesk Inc. ) - San Francisco - As a global leader in 3D design, engineering, and entertainment software, Autodesk helps people... Campaign Manager, SEM & Display Campaign Manager, SEM & Display (Webmarketing123) - Emeryville - Webmarketing123, a digital marketing agency in Emeryville, CA, is looking for a Campaign Manager to... The Digital Marketing Agency's Guide to Call Tracking LogMyCalls - Nov 14, 2013 Badass Blogging: Best Practices to Enhance Your Customer Reach, Dan Cristo SES Conference & Expo - Nov 12, 2013 Badass Blogging: Best Practices to Enhance Your Customer Reach, Virginia Nussey SES Conference & Expo - Nov 12, 2013 Beyond the Last Click: Smart Multi-Touch Attribution Modeling, Premal Shah SES Conference & Expo - Nov 12, 2013

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