Ecommerce Product Pages: How to Fix Duplicate, Thin & Too Much Content

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SEW Daily October 15, 2013  RSS  Like  Follow Ecommerce Product Pages: How to Fix Duplicate, Thin & Too Much Content October 15, 2013 - If you run an ecommerce site and you've seen traffic flat-line, slowly erode, or fall off a cliff, then product page content issues may be the culprit. Here's a closer look at some of the most common ecommerce content woes and how to fix them. Ken Lyons  |  Print version Technical SEO for Nontechnical People October 15, 2013 - While you may not be able to personally fix technical SEO issues, knowing what to look for and how to fix it – and having a developer handy to implement it – is critical. Here are the basics behind what you need to look out for with technical SEO. Erin Everhart  |  Print version 6 More PPC Tasks That Are Ideal for an Intern October 15, 2013 - Internships can be a win-win for both the intern and the company. Hiring the right intern can be a big help to a busy PPC manager, while offering invaluable job experience for the intern. Here are six tasks that are ideal for an intern. Melissa Mackey  |  Print version An Introduction to Facebook's New Page Insights October 14, 2013 - Facebook Page Insights is where page managers go to get key page performance metrics. There's a lot of data just waiting to be uncovered in the newest version of Facebook's analytics. Get familiar with the metrics you can track in this guide. Jessica Lee  |  Print version Google Shared Endorsements Ads to Include User Names, Photos, Ratings, Comments October 14, 2013 - Google+ announced upcoming updates to its terms of service agreement that clarified how a user's name and profile photo could show up in advertisements for a business that the person had previously endorsed in some way. Jessica Lee  |  Print version Metadata & You: Best Practices, Benefits & Implementation Made Easy October 14, 2013 - The benefits of getting the right metadata into your code are many and they go beyond SEO to social media and brand engagement. Here's a look at the major metadata elements, their benefits, how to implement them, and some tools to make it easier. Andrew Delamarter  |  Print version 3 SEO Success Factors for 2014 October 14, 2013 - What will successful SEO look like in 2014? It will mean allowing your audience to help you build a local presence; building a community, a socialized brand; and optimizing an experience for those who are mobile and content hungry. Josh McCoy  |  Print version 5 Inbound Marketing Essentials to Audit October 14, 2013 - As you go through an audit of your company's current demand generation status, here are some tips and questions to ask about your target audience and messaging; website/homepage; blog; social presence; and lead captures/call to action. Uri Bar-Joseph  |  Print version Will Google Punish a Guest Posting Strategy Due to Unnatural Link Patterns? October 14, 2013 - After dropping in Google's SERPs due to an algorithmic change, pursuing guest posting opportunities may look like an attractive option to recover search rankings. So is writing posts for other sites still an effective way to build credible links? Eric Ward  |  Print version Bing It On Challenge Hits London: Bing Still Finds Bing Superior to Google October 14, 2013 - Just days after the validity of the Bing It On Challenge faced serious questions, Microsoft has apparently decided that people need more marketing pokes aimed at Google and kicked off another Bing It On advertising campaigns, this time in the UK. Dave Neal  |  Print version   Webinars Upcoming Events 5 Ways Digital Marketing Agencies Use Call Tracking to Grow Their Business October 15, 2013 1:00pm ET / 10:00am PT Preparing for the Mobile Majority: How to Win When Mobile Matters Most October 17, 2013 1:00pm ET / 10:00am PT Authoring Your Way to the Semantic Web 3.0 November 14, 2013 1:00pm ET / 10:00am PT SES Chicago November 4-7, 2013 SES Singapore December 2-4, 2013 SES London February 10-13, 2014 SES Jakarta March 19, 2014 SES New York Mar 31-Apr 3, 2014 SES San Francisco August 11-14, 2014 Featured Jobs White Papers Online Marketer Online Marketer (Fora Financial) - New York - Job Summary: This role will report to the Vice President of Marketing and will be responsible for executing and... SEO/SEM Temporary SEO/SEM Temporary (Planned Parenthood Federation of America) - New York City - Summary The National Office of Planned Parenthood Federation of America (PPFA) in NYC... SEO/Link building expert SEO/Link building expert (Sergey Kalitenko PC) - Brooklyn - SEO/Link Building expert for 2 small websites project.... How to convert 25-40% of prospects in to customers Optilead - Oct 15, 2013 How to choose the right CMS: a guide for marketers and developers Sitecore - Oct 9, 2013 Webinar: Link Building FAQ's, Page One Power ClickZ Academy - Oct 9, 2013 A retailer's guide to the "right way" for personalised web experiences Sitecore - Oct 2, 2013

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