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Tuesday, 17 September 2013

New Study Finds Google+ Shares Don't Cause Higher Search Rankings

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SEW Daily September 17, 2013
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New Study Finds Google+ Shares Don't Cause Higher Search Rankings New Study Finds Google+ Shares Don't Cause Higher Search Rankings
September 17, 2013 - Stone Temple Consulting has conducted a study of the impact of Google+ shares on search rankings. The study shows that while Google+ can drive discovery and indexing, there is no measurable evidence that Google +1's result in higher rankings.
Greg Jarboe  |  Print version
How to Increase the Profitability of Your Content How to Increase the Profitability of Your Content
September 17, 2013 - Do you have pages that drive conversions but aren't as prominent as they could be in the site structure or user's click path? Boost the profitability of your top performing pages by giving them even greater visibility on your site. Here's how.
Ken Lyons  |  Print version
6 PPC Tasks That Are Ideal for an Intern 6 PPC Tasks That Are Ideal for an Intern
September 17, 2013 - Internships are a well-established way for college students or recent graduates to gain experience in their field of choice. Here are six PPC tasks that are ideal for an intern, along with the skills the intern will learn.
Melissa Mackey  |  Print version
Is Google Putting Less Emphasis on Links as Part of Their Algorithm? Is Google Putting Less Emphasis on Links as Part of Their Algorithm?
September 17, 2013 - Does it seem like Google is putting less emphasis on links as part of their algorithm? While some types of links are in fact being devalued and counting less and less, these were often links that never should have been counting in the first place.
Eric Ward  |  Print version
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B2B Social Media: Building a Cohesive Strategy B2B Social Media: Building a Cohesive Strategy
September 16, 2013 - Social media strategy for B2Bs doesn't start or stop with just having a Facebook or Twitter account. Real business strategy executed through social can pay dividends beyond just the engagement factor, to business, brand, and human impact.
Jessica Lee  |  Print version
Recovering from Penalties, Penguin, and Panda Recovering from Penalties, Penguin, and Panda
September 16, 2013 - We've seen tremendous upheaval in the search landscape over the last two years. Google has sent web publishers into a tailspin with Pandas, Penguins, and penalties. Here's why your site may have been affected, and some tips on how to recover.
Jessica Lee  |  Print version
SES San Francisco Digital Swag: Bing Ads Insights, Marketing E-Books & More SES San Francisco Digital Swag: Bing Ads Insights, Marketing E-Books & More
September 16, 2013 - At SES San Francisco 2013, attendees snapped up assorted goodies from sponsors, exhibitors, and speakers. Even if you couldn't make it, you can still take advantage of these free e-books, reports, and insights offered by conference sponsors.
Miranda Miller  |  Print version
To Blog, or Not to Blog To Blog, or Not to Blog
September 16, 2013 - Blogs have become a standard feature for websites. And blogging has benefits. It can help you become a content authority, engage your audience, and help your SEO efforts by attracting links. Here's a checklist of why you do and don't need to blog.
Josh McCoy  |  Print version
My Company Just Died; Now What? Here's How to Take Care of Business My Company Just Died; Now What? Here's How to Take Care of Business
September 16, 2013 - An overwhelming 75 percent of startup companies fail. Facing such an abrupt death is scary and challenging, but you still need to take care of several things: your employees, vendors, partners, assets, customers, the media, and yourself.
Uri Bar-Joseph  |  Print version
Facebook's New Promotion Policy: 6 Ways Brands Can Take Advantage Facebook's New Promotion Policy: 6 Ways Brands Can Take Advantage
September 16, 2013 - Facebook's new promotion guidelines are designed to help brands increase participation, extend reach and engagement, surprise and delight customers, collect customer data, grow number of fans, and provide a customized experience.
Allison Peltz  |  Print version
 
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