SEO in the Age of Apps: Diversifying Your Mobile SEO Strategy

Having trouble reading this email? View the online version.

SEW Daily August  2, 2013  RSS  Like  Follow SEO in the Age of Apps: Diversifying Your Mobile SEO Strategy August 2, 2013 - To succeed as the app-based search ecosystem evolves, brands need to understand the relevant apps on the market, the value proposition of each, and how to build rank and findability. Here's an overview of mobile SEO basics and the big engines. Rachel Pasqua  |  Print version Google Analytics Announces API for Real-Time Analytics Data August 2, 2013 - While real-time reporting has made it easy to make adjustments to campaigns on-the-fly, it still requires human interaction to monitor and observe what's going on. With the real-time API, code can now be written to automate that kind of checking. Thom Craver  |  Print version Facebook Embedded Posts Let You Share Interactive Status Updates Across the Web August 2, 2013 - Facebook announced embedded posts yesterday, allowing users to embed public status updates across the web. Embedded posts looks fairly simple, but will install the Facebook SDK for JavaScript code on the page when embedding status updates. Jessica Lee  |  Print version Google Shows Reviews in New Search Overlay, Offers 'Perks' to Reviewers August 2, 2013 - When you click on the Google reviews link for a business listing in the search results page, a new overlay featuring those reviews will launch. Separately, Google has launched City Experts, a new program that incentivizes reviews on Google Maps. Jessica Lee  |  Print version Matt Cutts: Be Careful About How You Choose Your ccTLDs August 1, 2013 - Google considers many ccTLDs to be specific to a country, so be careful about how you choose your TLDs. Particularly, you need to be careful when you're using a ccTLD with the intent to be something different from how it is generally used. Jennifer Slegg  |  Print version Tubular Labs Crunches Big Data to Create Audience Dashboard for YouTube August 1, 2013 - Attention brands, digital studios, and video creators: You now have a new tool to gain insights into your YouTube channel's performance. The Tubular analytics suite enables you to identify and engage superfans and influencers, and grow your audience. Greg Jarboe  |  Print version Maria Mitchell Google Doodle Honors First Female Astronomer August 1, 2013 - American astronomer Maria Mitchell is celebrated in today's Google Doodle. Born 195 years ago, she discovered a new comet in 1847, which later became known as Miss Mitchell's Comet. The Doodle depicts Mitchell the night she discovered the new comet. Thom Craver  |  Print version What is 'Pure Spam'? 10 Examples From Google August 1, 2013 - We all have our own definition of "pure spam", but what's more important is understanding what Google means by it. Here's a look at 10 websites Google has kicked out of its search results so you can understand what qualifies as "pure spam". Dave Davies  |  Print version Collaborative Content Marketing With Big Brands August 1, 2013 - Getting a content marketing campaign off the ground in the enterprise can take some heavy lifting. But it doesn’t have to be that way. A little collaboration could be all that’s needed for your search engine friendly results to take flight. P.J. Fusco  |  Print version How to Transform Text Ads Into Product Listing Ads Using Google Spreadsheets August 1, 2013 - Google Spreadsheets is a simple spreadsheet that's well integrated into the Merchant Center. Here's how you can manually create a system that will get your data into Merchant Center, and from there into Google Shopping via AdWords. Alistair Dent  |  Print version Higher Education Searches Rise on Google, Reveal Marketing Opportunity [Study] August 1, 2013 - Google search trends in Q2 show an increased interest in higher education, with searches for specific universities on the rise with an emphasis on online programs. Here's what the education trends mean for marketers in PPC, mobile, and local. Jessica Lee  |  Print version   Webinars Upcoming Events Link Building 101 August 15, 2013 1:00pm ET / 10:00am PT SES San Francisco September 10-13, 2013 SES Hong Kong September 16-18, 2013 SES Chicago November 4-7, 2013 SES Singapore December 3-4, 2013 SES London February 2014 SES Jakarta March 19, 2014 SES New York Mar 31-Apr 3, 2014 Featured Jobs White Papers Opportunity Calls: Newswriter Wanted for Search Engine Journal Opportunity Calls: Newswriter Wanted for Search Engine Journal (Search Engine Journal) - Anytown -  Search Engine Journal is looking to add a part-time... PPC Manager PPC Manager (Digital Operative) - San Diego -  Digital Operative is a full-service digital agency located in Old Town San Diego. At the agency, the PPC Manager... SEO Specialist SEO Specialist (Wyatt Investment Research) - Richmond - SEO Specialist Wyatt Investment Research Marketing Team – Burlington, VT or Virtual... Facebook Exchange News Feed By the Numbers: The Ultimate Performance Marketing Report for Retargeting in the Center of the Social Web AdRoll - Jul 31, 2013 Five Steps To Creating The Online Experience Customers Really Want Webtrends - Jul 23, 2013 Search Marketing Review 2013 (SMR13) Search Marketing Group (SMG) - Jul 22, 2013 Making Paid Search Predictive Adlucent - Jul 19, 2013

© Incisive Interactive Marketing LLC. 2013 All rights reserved. 55 Broad St, 22nd Floor, New York, NY 10004 Accreditations Data protection Search Engine Watch is contacting you at the following address - durgaprasad345.trende@blogger.com To unsubscribe or to change your subscription preferences and personal information: Update your details. Mail filter If your ISP filters incoming email, please add the following email address to your list of approved senders: no_reply@searchenginewatch.com. This will ensure that you receive the email alerts and newsletters to which you have subscribed. View instructions on how to approve senders. Contact us If you have any questions or comments regarding this email please contact: Newsletter Help. Privacy policy View our Privacy Policy for Incisive Media