Some of you may know that I recently launched a new hobby blog/website. It’s called Glass Almanac, and it’s all about Google Glass.
The site launched back on July 6th, but in stealth mode. Then I did a public launch on August 8th. “Stealth mode” doesn’t mean I kept the site out of search engines, just that I didn’t say anything about it publicly.
It’s been fascinating to see how differently Google and Bing have handled this new site.
Indexing a New Website
I’ve already posted close to 80 articles on Glass Almanac. There are 14 categories in use now, along with 64 tags — and I’m letting search engines crawl and index both of those types of archives. There are three static pages, too, for a total of about 160 distinct URLs.
Google
If I do a site:glassalmanac.com search on Google, it displays 134 indexed pages.
That’s just a display number, but even clicking through to the end doesn’t change things much. I can see 117 results before Google shows the “several results have been omitted” message. If I click to see those omitted results, I end up with 123 URLs in Google’s index.
That’s pretty good for a new site with very little link equity.
Bing
It’s an entirely different story on Bing, where the same site:glassalmanac.com search leads to this:
Only 10 URLs indexed by Bing, and that’s after almost six weeks. Those 10 URLs include six blog posts, three pages and the RSS feed.
Sad, isn’t it? But not surprising. Bing has admitted that its crawler is slow, but that link points back to a 2010 article. You’d think/hope that things might’ve improved since then, but apparently not.
Traffic Impact
Here’s a look at organic search traffic to Glass Almanac so far:
Yep, almost six weeks after launch, Bing has yet to send me a single visitor. Crazy, isn’t it?
Glass Almanac gets more referral traffic than anything (especially from Google+, believe it or not) at the moment, and that’s something I may write about in the future here on SBSM. In fact, this blog/site launch has been interesting in a number of ways and may inspire some more posts in the near future.
Meanwhile … I can’t help but think that Bing really needs to upgrade its crawler and act like a serious search engine if it wants to compete long-term with Google. If it’s not crawling pages, it won’t be able to send traffic to site owners. And without traffic, many site owners won’t give Bing any consideration as a way to get online visibility.
This is a post from Matt McGee's blog, Small Business Search Marketing.
Google & Bing Are Handling My New Website Soooo Differently
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