How to Turn Events into Link Building Opportunities

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SEW Daily May 22, 2013  RSS  Like  Follow How to Turn Events into Link Building Opportunities May 22, 2013 - With a little planning, everything that happens in your industry can create link building opportunities. This template for planning is simple yet extremely effective in helping your public relations and link building activities work together. Ken McGaffin  |  Print version Marketing Automation & Search – 3 Strategies for Mutual Success May 22, 2013 - Marketing automation can have a huge impact on your conversions and new business. It can improve the way your organization handles prospects and help improve activities and performance from initiatives like SEO, SEM, social, and content marketing. Brad Miller  |  Print version Social Strategy for Regulated Industries May 22, 2013 - Brands in financial services, insurance, health care and other highly regulated industries must adopt compliant social media strategy and processes or risk big losses in search visibility. Here's how brands can harness the power of social signals. Jon Schepke  |  Print version Google Analytics Lets Analytics Premium Users Join Big Data in Google Cloud May 21, 2013 - At Google I/O, Google Analytics introduced a new feature that's quite a big deal to Premium Analytics users. Google is now giving Analytics Premium users the ability to use Google BigQuery to crunch their analytics data and other offline data sets. Thom Craver  |  Print version With Rich Pins, Pinterest Begins Working Better With Brands May 21, 2013 - Pinterest has detailed several types of pins that have added information on them, including product pins, recipe pins, and movie pins. But this move is really seen as Pinterest working better with brands who get their products pinned frequently. Jennifer Slegg  |  Print version Google's Search Market Share Drops as Bing Passes 17% May 21, 2013 - Google's search market share dropped slightly once again (from March’s 67.1 percent to 66.5 percent), with Bing and Yahoo slightly edging up. Microsoft's Bing saw the biggest increase with a total search market share of 17.3 percent. Jennifer Slegg  |  Print version Advertisement 80% of Digital Marketers Install New Tags in Just One Day Tired of waiting for IT to deploy marketing solutions? Tealium tag management replaces all the vendor tags on your site with a single powerful tag, putting marketers in control of their mission-critical online solutions. Download this FREE report from Forrester Research and discover how tag management can increase your marketing velocity! Download Today! Designing a Content Strategy to Destroy Your SEO Nemesis May 21, 2013 - Want to build market share at the expense of your SEO enemy? Use this template to compare and contrast your content strategy and SEO performance with that of your dreaded SEO foe and come up with a way to vanquish them once and for all! Richard Kirk  |  Print version Google+ in the SERPs Increasing; Authorship Adoption High [Data] May 21, 2013 - A new analysis suggests establishing Google authorship has moved past the early adopter stage and those marketers who have not yet established authorship and who are not regularly sharing content on Google+ would be wise to do so. Nathan Safran  |  Print version Google Analytics Language Report: What You Can Learn About Your Visitors May 21, 2013 - The Google Analytics Language report is great for understanding your users and how activity might be different for various languages. Learn about how this data is collected and find out how you can use this data to your advantage. Anna Lewis  |  Print version As Digital Ad Effectiveness Measurement Improves, Are Branding Ad Dollars Ready to Follow? May 21, 2013 - Digital ad campaigns drive both brand and sales lift. The methods of evaluating the delivery and performance of campaigns are rapidly improving as we consider three aspects of measurement: ad viewability, branding lift, and sales lift. Eli Goodman  |  Print version Google, NASA Join Forces to Research Machine Learning May 21, 2013 - Google and NASA joined forces to establish the Quantum Artificial Intelligence Lab that to research artificial intelligence using quantum computers. The lab will use a D-Wave 2 computer that is priced at around $15 million. Lawrence Latif  |  Print version   Webinars Upcoming Events Reach More Customers - Expanding your campaigns and optimizing for Canada May 22, 2013 1:00pm ET / 10:00am PT Know your Ambiguous Customer: Effective Multi-Channel Tracking June 5, 2013 1:00pm ET / 10:00am PT Featured Jobs White Papers SEO Specialist / Account Manager SEO Specialist / Account Manager (Actonia) - Chicago - Actonia Inc. is an online search marketing solution, service and support partner for some of the top online... ACCOUNT EXECUTIVE ACCOUNT EXECUTIVE (BusinessOnline) - San Diego -   COMPANY DESCRIPTION The digital world is rapidly evolving making it an exciting time to be involved in... DIGITAL MARKETING ACCOUNT DIRECTOR DIGITAL MARKETING ACCOUNT DIRECTOR (BusinessOnline) - San Diego - https://www.smartrecruiters.com/BusinessOnline/72180171   COMPANY DESCRIPTION The... 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