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Thursday, 9 May 2013

5 Ways You May Be Stuck In the "Good Ol' Days" of SEO

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SEW Daily May  9, 2013
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5 Ways You May Be Stuck In the "Good Ol' Days" of SEO 5 Ways You May Be Stuck In the "Good Ol' Days" of SEO
May 9, 2013 - Let's take a trip down memory lane and revisit some of those almost ancient SEO techniques, see what the current day equivalent might be, and see how Google has learned to adapt – and as we do, ask yourself the question, have we?
Kristine Schachinger  |  Print version
Which Social Network is Best for B2B Marketing? Which Social Network is Best for B2B Marketing?
May 9, 2013 - Facebook, Twitter, LinkedIn, Google+, and YouTube all need to be in the toolbox of any serious B2B online marketer, but investing wholly in one of these social network will greatly help any B2B marketer increase his or her bottom line.
Jasmine Sandler  |  Print version
3 Keys to Activating an Audience with Smarter Content 3 Keys to Activating an Audience with Smarter Content
May 9, 2013 - Effective content marketing should leverage tools and technologies that track and make actionable data relating to your audience (target vs. actual), content (forms and stories), and points of distribution (devices, sites, context).
Ben Straley  |  Print version
Understanding the Multi-Channel Shopper Understanding the Multi-Channel Shopper
May 9, 2013 - Gathering data across devices, channels, and sessions is imperative to predicting the most relevant content to present to mobile shoppers. Here are five distinct profiles of multi-channel shoppers and methods to convert them to customers.
Raj De Datta  |  Print version
Google Defeated in Russian YouTube Censorship Case Google Defeated in Russian YouTube Censorship Case
May 8, 2013 - A video flagged as illegal on YouTube by Russian governing bodies and taken down by Google was appealed in court, citing the censorship was unjust. Google was defeated. A Moscow court has ruled that the video will remain censored under the law.
Jessica Lee  |  Print version
Can This Data Analysis Predict Which Google Products Will Close Next? Can This Data Analysis Predict Which Google Products Will Close Next?
May 8, 2013 - Data analyzed by Gwern.net predicts the Google products that are safe for now – including Google search, AdWords, and News. Google Glass is only is given a 50-50 chance of survival. And find out which products are most likely to shut down.
Jessica Lee  |  Print version
Yahoo Wants Out of Microsoft Search Deal Yahoo Wants Out of Microsoft Search Deal
May 8, 2013 - Yahoo CEO Marissa Mayer has been trying to pull out of the agreement for almost a year. Mayer has already met with her previous employer Google and agreed to enter an alternative search partnership if the Microsoft agreement can be concluded.
Rosalie Marshall  |  Print version
YouTube's Expanded Home Page Feed Offers Brands More Visibility YouTube's Expanded Home Page Feed Offers Brands More Visibility
May 8, 2013 - YouTube hopes new personalized feeds will encourage a new way to use the homepage and, therefore, more time spent watching videos. It means more visibility for brands and a new opportunity for continued engagement with your most engaged audience.
Sean O'Connell  |  Print version
Saul Bass Google Logo Celebrates Master of Movie Title Sequences Saul Bass Google Logo Celebrates Master of Movie Title Sequences
May 8, 2013 - Today Google is honoring iconic graphic designer Saul Bass, famous for creating some of the best movie opening sequences in the late 1950s and '60s. Here is the complete list of title sequences Google used in their Doodle.
Jennifer Slegg  |  Print version
Facebook Graph Search: Local Search Ranking Factors Facebook Graph Search: Local Search Ranking Factors
May 8, 2013 - Facebook Graph Search could be an important driver of new customers for local businesses as it continue to roll out. This post covers a number of local ranking factors for Graph Search, and includes key takeaways for local business owners.
Glenn Gabe  |  Print version
YouTube Launches Ads Leaderboard, Dancing Babies Claim Top Spot YouTube Launches Ads Leaderboard, Dancing Babies Claim Top Spot
May 8, 2013 - In YouTube's first Ads Leaderboard for April 2013, Evian, Dove, and Kmart took the top three spots using dancing babies, powerful insights, and clever wordplay, respectively. The list also shows why it's important to tap into basic emotions.
Greg Jarboe  |  Print version
How to Become a Content-Sharing Ninja How to Become a Content-Sharing Ninja
May 8, 2013 - Sharing content with your audience is a great way to create awareness, show expertise, grow your brand, and create relationships. Any brand can use content sharing as a way to increase visibility. All it takes is putting the proper steps in place.
Lisa Barone  |  Print version
YouTube Maps Video Trends YouTube Maps Video Trends
May 8, 2013 - YouTube's new Trends Map will be a valuable tool for marketers who want to keep up on trends and shares, especially when wanting to look at specific gender or age demographics, as well as what is popular in different regions and cities.
Jennifer Slegg  |  Print version
 
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