Website Indexation Audit: How to Find & Remove Non-Essential Content

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SEW Daily April 29, 2013  RSS  Like  Follow Website Indexation Audit: How to Find & Remove Non-Essential Content April 29, 2013 - Are you feeding search engines garbage? Taking a look at your entire index will allow you to gain an understanding of what Google and Bing see and index. Here's how to hone in on and assess your content, see if it's indexed, and clean it up. Josh McCoy  |  Print version How to Create Effective Content to Help SEO & Sales: 3 Top Ideas April 29, 2013 - When the goal is to attract larger audiences for your content marketing efforts, either to turn these visitors into new leads or just for the SEO value to be gained from earning links and social media shares, you need some heavyweight content bait. Purna Virji  |  Print version A 7-Step Landing Page Template to Convert Prospects into Leads April 29, 2013 - If you're using PPC to generate leads, then an effective landing page is critical to converting visitors. Use this template that you can adapt to most markets in which your prospects are just becoming aware of a problem and potential solutions. Howard Jacobson  |  Print version Weekly Rundown: Google Penalizes Mozilla, Enhanced Campaign Updates & More April 29, 2013 - One page out gives Mozilla trouble with Google. Enhanced campaigns get Google+ annotations and an upgrade center. And it sure was hard not to see Eric Schmidt. Here's a quick recap of search and social marketing news and tips from the past week. Danny Goodwin  |  Print version Kenshoo: Global Search Spending Grows 15%, CPCs Drop in Q1 [Report] April 29, 2013 - Has search lost its luster? Global search spending continues to grow, but costs-per-click (CPC) may be stagnating, according to Kenshoo's Global Search Advertising Trends report. Susan Kuchinskas  |  Print version How to Successfully Launch a New Website & Refresh Your Brand April 28, 2013 - Launching a new website isn't just about updating your CMS and content, it's also a brand refresh – your opportunity to reshape your company from the inside out. Here's a roadmap of vital elements you'll need for a successful relaunch and rebrand. Joe Griffin  |  Print version Comedy Central Brings #ComedyFest to Twitter April 28, 2013 - The comedy cable network and social media platform have teamed up to launch #ComedyFest, the "first-ever celebration of comedy and comedians to be programmed on Twitter." The laughs start tomorrow and will be provided by more than 50 comedians. Lisa Lacy  |  Print version   Webinars Upcoming Events Engagement Marketing: Creating Conversations That Cut Through the Noise May 9, 2013 1:00pm ET / 10:00am PT One Ring to Rule Them All: How Vendors are Delivering Convergence Analytics May 14, 2013 1:00pm ET / 10:00am PT What Bing Ads is Doing to Increase ROI of Your Time and Your Campaigns May 16, 2013 1:00pm ET / 10:00am PT SES Shanghai May 29-30, 2013 SES Toronto June 12-14, 2013 SES San Francisco September 10-14, 2013 SES Chicago November 4-7, 2013 Featured Jobs White Papers Online Advertising Manager Online Advertising Manager (Obu Interactive) - San Diego - Who we are: Obu Interactive is a growing digital marketing agency with a client base primarily made up of... Marketing and Brand Strategist Marketing and Brand Strategist (Fletcher Allen Health Care) - Burlington - Fletcher Allen Health Care in Burlington, VT, has an opening for a Marketing and Brand... SEO MANAGER SEO MANAGER (UNIGROUP) - ST. LOUIS - Â Drives qualified traffic to company websites by setting/achieving annual SEO Â objectives.... Latinosphere: Marketing with Latinos in the Age of Digital ClickZ - Apr 22, 2013 Behind the Backlinks - Why They Rank, Page One Power ClickZ Academy - Apr 24, 2013 Webinar: Buyer 2.0: Account-Based Marketing and the Modern B2B Buyer, Demandbase ClickZ Academy - Apr 17, 2013 Webinar: How to Optimize Your Social Channels for Lead Gen, Marketo ClickZ Academy - Apr 17, 2013

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