SEO Updates

Tuesday, 12 March 2013

How to Start Building Your Author Rank: 6 Best Practices

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SEW Daily March 12, 2013
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How to Start Building Your Author Rank: 6 Best Practices How to Start Building Your Author Rank: 6 Best Practices
March 12, 2013 - Building identity around top content is now an integral part of a strong digital marketing strategy, especially considering Author Rank may be more disruptive than all the Panda updates combined. Here's how you can prepare for the inevitable change.
Guillaume Bouchard  |  Print version
Locate and Analyze Search Term Data in AdWords Faster & Easier Locate and Analyze Search Term Data in AdWords Faster & Easier
March 12, 2013 - One of the core tactics of PPC campaign optimization is search term analysis. Learn how to locate your raw search term data and group it together to focus your analysis, add relevant keywords, and ensure you're more likely to generate positive ROI.
Joseph Kerschbaum  |  Print version
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3 Reasons Why Responsive Web Design is the Best Option For Your Mobile SEO Strategy 3 Reasons Why Responsive Web Design is the Best Option For Your Mobile SEO Strategy
March 12, 2013 - As smartphone and tablet adoption rapidly increases, so does the importance of mobile-friendly websites. If SEO is a core component of your digital marketing strategy, here are three reasons having a mobile–friendly website is becoming essential.
Jay Taylor  |  Print version
Google Glass Ban Gets Bar Big Publicity Google Glass Ban Gets Bar Big Publicity
March 12, 2013 - A "dive bar" in Seattle has banned the augmented reality spectacles to preserve privacy. The bar's owner responded to angry Facebook commenters, arguing that the original post was "mostly humorous" and told them to "get a sense of humor".
Lee Bell  |  Print version
Woman Comes Up Limp Yet Again in Google Search Suggestion Fight Woman Comes Up Limp Yet Again in Google Search Suggestion Fight
March 11, 2013 - Beverly Stayart has come up limp in her bid to hold search engines accountable for a search suggestion that links her to erectile dysfunction drug Levitra. The middle-aged woman is now 0-4 in attempts to prove her name has been misappropriated.
Danny Goodwin  |  Print version
Matt Cutts: Merchant Quality to Affect Google Search Rankings Matt Cutts: Merchant Quality to Affect Google Search Rankings
March 11, 2013 - Google's Distinguished Engineer Matt Cutts has hinted at an upcoming Google update that is aimed at protecting searchers by lowering the rankings of merchants. It's all still pretty vague at this point, but here's what Cutts said Friday at SXSW.
Danny Goodwin  |  Print version
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DON'T PANIC: Google's Insanely Complicated Douglas Adams Interactive Doodle DON'T PANIC: Google's Insanely Complicated Douglas Adams Interactive Doodle
March 11, 2013 - Today's interactive Google Doodle featuring the famous words "DON'T PANIC" (in large, friendly letters on the cover) is in tribute to "The Hitchhiker's Guide to the Galaxy" and author Douglas Adams, who was born on this date in 1952.
Danny Goodwin  |  Print version
Creating a Social Engagement Plan in 4 Steps Creating a Social Engagement Plan in 4 Steps
March 11, 2013 - A walk-through of the steps that form a simple social engagement plan – listening, engaging, measuring, and learning. You’ll want to think of this plan as being continuous or cyclical, so you can repeat it once you’re done with the fourth step.
Noran El-Shinnawy  |  Print version
Mining Social Data to Create a Content Strategy Mining Social Data to Create a Content Strategy
March 11, 2013 - You can apply a smorgasbord of social data – from Facebook, Twitter, Google, Pinterest, and tools – in your strategic work to inform decision-making. But one of the most useful, and relevant currently, is in helping steer content ideas and strategy.
Simon Penson  |  Print version
4 Important Points to Research Before Launching a New Website 4 Important Points to Research Before Launching a New Website
March 11, 2013 - If you’re redesigning or rebuilding your website, a hasty start or too much enthusiasm without research to support it almost always leads to increased budgets and disorganization. Consider these things before doing anything to your existing site.
Mark Knowles  |  Print version
SEO & Content Marketing: Two Sides of the Same Coin SEO & Content Marketing: Two Sides of the Same Coin
March 11, 2013 - This shift of focus on quality content has created a misconception in the minds of the website owners that just because they have a blog or they publish content regularly their SEO is taken care of. Though interrelated, each has unique tasks.
Bharati Ahuja  |  Print version
YouTube One Channel Now Available for Everyone YouTube One Channel Now Available for Everyone
March 11, 2013 - If you’re interested in building a successful channel on YouTube, you now must think about how to build a cohesive channel experience for your audience. Your channel strategy – and your ability to drive subscriptions – are critical to your success.
Greg Jarboe  |  Print version
 
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